aka Dutch Ali
Bruce started his career as junior marketing associate at the HQ of an international fashion brand in Amsterdam during his studies for communications and marketing. After obtaining his degree, he continued working more on the event side of the business and later on progressed to work for companies such as Monster Energy Europe and Unilever as Trade Development Manager and Account Manager in the sales and marketing departments.
Since an early age, he always had a passion for Thaiboxing and over time he travelled to Thailand many times to train with locals and other enthusiasts of the sport. To balance it all out he practices Yoga, tries to meditate or he has a cup of fresh coffee while listening to RnB from the 90’s that usually does the trick too.